Landing Pages

Website Design and Development

When potential customers click through from your marketing efforts, they need to get answers, fast. It’s no use sending them to your general website home page, or even the product or service page within that site. A landing page provides campaign-specific messaging, making it easier for the visitor to make a decision, and convert to a lead or a sale. Designing and writing a successful landing page takes skill and expertise. Boss Digital have an experienced team of designers, developers and copywriters to make your landing page work.

When to use a Landing Page:

You should create targeted landing pages anytime you can control where people will be coming from, and your goal is a specific transaction such as sales, registrations, sign-ups, etc. This is particularly true if you are paying for the traffic, with banner ads, sponsor links, or pay-per-click.