The past 12 months stood out as another landmark year for digital marketing with a host of new innovations and ideas beginning to transform the […]

We’d like to pass on our thanks to The Club Manager’s Association of Hong Kong for organising the 12th Asian Club Managers’ Conference and inviting […]

We’re excited to announce Boss Digital are proud sponsors of the Asian Club Manager’s Conference being held this week from 14th – 17th May 2017. […]

Content marketing is going through an evolution right now. Consumer behaviour, new technologies and the range of devices used to access content have become a […]

Invisible Kitchen has partnered with Boss Digital in carrying our online marketing strategy. Invisible Kitchen is a Hong Kong leading Catering Company that brings new […]

With search engines and social media networks making it more difficult for online businesses to be visible online, many companies are turning to paid ads […]

Social media networks are pushing online businesses down the paid ad path. The latest convert is Instagram, the Facebook owned image sharing site. Following in […]

We’re pleased to announce Boss Digital have partnered with DateTix, a mobile and location-based social platform to meet new people for in person and on-demand […]

Facebook has responded to user requests by adding new video metrics to its Page Insights in a bid to compete with rivals YouTube. The social […]

Quartz, the business news publication owned by The Atlantic launched an app on iOS earlier this month. The innovative app aims to make news digestible […]

The team at Boss Digital are excited to have designed, developed and launched a new website and support Adjuno with online marketing in key regions […]

With over 1.6 million apps in Google Play and a further 1.5 million in the App store, rivalry is intense. It is therefore important for […]

In the last few years, online businesses have recognised the value of advertising through various social media outlets. Two network favourites in the Western world […]

Conversion Rate Optimisation (CRO) is an important aspect of your digital marketing strategy and requires considerable attention. It is CRO that turns browsers into buyers. […]

Back in October, Gary Illes of Google announced the search engine giant will be launching a Penguin update “by the end of the year.” We […]

In their efforts to improve search, Google has developed a new piece of the Hummingbird algorithm which uses artificial intelligence to understand human speech patterns. […]

Setting up AdWords manually is repetitive and tiring, but by setting up Google Scripts, marketers can greatly reduce the time it takes to manage PPC […]

We’re pleased to announce Boss Digital have partnered with an iconic American trunk manufacturer Belber 1891, supporting the revival of the company as a high […]

The messaging app WeChat is encouraging Chinese brands to use QR Codes – for everything. With 650 million active users a month, the social communications […]

According to a survey conducted by eConsultancy, 88% of consumers are unlikely to return to a website if they had a bad user-experience (UX). So […]

With 420 million internet users, China has more active online consumers than the United States and Japan combined. The Chinese market is massive, and the […]

Some of the technical jargon used amongst the digital media community can be confusing to lay people. Title tags and H1 tags is a prime […]

Google seems intent to spiral the human race into the future. Or if sensationalists in the digital marketing arena are to be believed, the brink […]

Boss Digital has recently launched www.uvuracing.com a specialist running apparel brand, with a fresh new mobile responsive design and webshop for purchasing apparel online. The […]

A business requires good use of digital marketing techniques to be successful online, and one needs to understand what are the recent trends and what habits may […]

Facebook Ads or Google Ads that is the Question Using the expertise of an online advertising agency in Hong Kong to place targeted ads for […]

Yew Cheung International School and Yew Wah International School have partnered with Boss Digital in a web design and development project for schools in Hong […]

We’re pleased to announce Boss Digital have partnered with Elite Internship in a website optimization and online marketing project. We have been commissioned to carry […]

Expand your SEO in Hong Kong to SEO Worldwide You may have good search engine positioning in Hong Kong and benefit with local traffic, but […]

UVURacing.com have partnered with Boss Digital in a new project building a web shop for the ultra-running apparel brand and promoting ultra-running lifestyle and running […]

One of the biggest challenges of running a small business is marketing – how can you compete in the Big Time with all of the […]

The number of people accessing the web via mobile is steadily growing and in order to accommodate for this rapidly growing population of mobile web […]

The SEO industry is always changing and transforming and it is difficult to keep up with the fast moving trends. As Google algorithms shift and […]

With everything from Penguin to Panda to Hummingbird updates, Google is starting to sound more like a zoo than a search engine! The most recently […]

When you think about the websites that you find valuable and useful and that you use every day, you probably find that they offer you […]

If you are new to the social media game, those little words with the pound sign in front of them might seem a little unnecessary […]

Have you ever wondered why you have hundreds of friends on your Facebook, but you only seem to see updates from certain people primarily? Have […]

If you have been paying close attention to the analytics of your website recently, you might have realised that there is a significant increase in […]

An ecommerce website is a powerful way to sell your products online and it means that your “store front” can be open to customers 24/7. […]

The world of web design is always changing and new trends are coming into favour constantly. In order to ensure that your website looks fresh, […]